What is Hemnote?

Hemnote is a smart shopping companion that helps you organise the brands you love, keep track of brands you’ve decided not to repurchase from, and monitor your wishlist spend — all in one place.

Hemnote is more than just a wishlist. It’s a system for shopping with intention.

How is Hemnote different from a regular wishlist?

Most wishlists encourage you to save more.

Hemnote helps you think before you buy.

Inside the app, you can:

  • Track brands you genuinely trust

  • Blacklist brands that didn’t meet your standards

  • See the real value of your wishlist total

  • Understand your shopping patterns over time

It’s about clarity, not accumulation.

Who is Hemnote for?

Hemnote is for people who:

  • Care about where they shop

  • Want to be more intentional with spending

  • Love discovering brands, but dislike impulse buying

  • Appreciate thoughtful fashion and beauty

If you’ve ever saved too many screenshots, forgotten a brand you loved, or rebought from a brand you swore off — Hemnote is for you.

Does Hemnote help me budget?

Yes — but in a way that feels practical, not restrictive.

Inside Hemnote, you can set your monthly shopping budget.
When you mark an item as purchased, the app automatically updates how much you have left to spend.

So instead of guessing, you always know:

  • How much you planned to spend

  • How much you’ve already spent

  • How much remains

It’s not about strict budgeting spreadsheets.
It’s about staying aware — and making purchases that align with your priorities.

Clarity makes better decisions easier.

Why track brands I’ve blacklisted?

Because your standards matter.

Keeping track of brands you’ve chosen not to support helps you:

  • Avoid repeat disappointment

  • Stay aligned with your values

  • Shop with confidence

Intentional shopping includes knowing what’s not for you.

Is Hemnote free?

No — Hemnote is a paid, one-time membership.

We’re a small, independent team building thoughtful tools to make your everyday shopping decisions a little easier and more intentional. Charging a one-time fee allows us to:

  • Sustain and improve the platform

  • Maintain a focused, high-quality experience

  • Prioritise user satisfaction over ad revenue or data sales

Hemnote isn’t built on ads.
It isn’t built to push products.

It’s built to work for you.

Your membership supports a small team that cares deeply about creating tools that feel calm, useful, and genuinely helpful — not noisy.

What is the Ochre House Directory?

The Ochre House Directory is a curated collection of female-led fashion and beauty brands.

You can explore it directly through Hemnote — discovering new brands that align with your values and taste.

Discovery works best when you already know what you value.